Branding & Web Design
J.K. Architects
Client
Jürgen Kieslich of J.K. Architects is a renowned South African architect and has been featured on the pages of various prestigious local press publications. Having no website to speak of and branding that was last developed in the 1990’s, Jürgen approached us to breathe some new life into his architecture business.
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Project Details
Branding: Logo design; Moodboard; Colour Palette; Stationery
Web Design: A portfolio website showcasing J.K. Architect’s projects to date
Platform: Squarespace
Software: Adobe Photoshop; Adobe Illustrator; Adobe Reader; Squarespace
Date completed: 20 September 2020
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Moodboard
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Logo Design.
Black and white version
Monocolour version
Colour version
The concept for this logo was derived from Jürgen’s design philosophy: “contextual spacial design” - which briefly means to design a space that echoes and adapts to its environment. The shapes were made using a J, K and A. The colours are derived from quirkier version of the design primary colours.
Logo icon
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Stationery
A collection of branded stationery: A comp slip (made to use as a bookmark) and business cards.
Some stationery elements including a comp slip which doubles as a bookmark and keepsake, featuring a quote by Jürgen Kieslich of J.K. Architects.
Business card design: the paper used is thick, coloured card with a fairly rough texture.
Signage design
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Web Design.
For the website we wanted to design something different, something slightly irregular, something playful yet neat.
As with almost any creative profession, when it comes to portfolios you want the work to be the main focus and do most of the “talking”.
For this reason we used a single colour minimalistic background, with some technical drawing elements to bring balance to the negative space.
